Chetna Yatra


This year due to COVID-19 pandemic, keeping our spirits alive and being positive we are keeping our initiative on a continuous track by connecting Digitally on-ground with all Broadcasters, MSOs, LCOs, Broadband Providers etc.

Chetna Yatra was started in the year 2005, by our Group Chairman & Mentor, Dr. A.K. Rastogi, President of All India Aavishkar Dish Antenna Sangh, to unite and educate Cable TV operators from all parts of the country about the latest technology & for redressal of disputes through roundtable discussion sessions, workshops, seminars and lectures which are delivered and attended by the industry experts and captains of the policy makers etc. from the Broadcasting & CATV industry.

Chetna Yatra every year covers more than 400 cities & travels approx. 25,000 kilometers in around 50-60 days, covering every hook and corner of this country and reaching to the millions of Eye balls, MSOs, DAS licence holders & Cable Operators with a message like 'SWACHH BHARAT – DIGITAL BHARAT', 'Padhega India Badhega India' & 'Digital India' and many different social campaigns during the month of September & October every year.


Recent From Blog

Chetna Yatra, is the only initiative of its kind in entire India which focuses on the issues & problems of Broadcasting & Cable TV industry and also acts as a bridge to fill the gap between the entire B&CS stakeholders. Chetna Yatra is very popular in Industry as thousands of Stakeholders are directly and indirectly involved in social campaigns.

Aavishkar Media Group Family Gave Warm Departure to Dr. A. K. Rastogi

Sep. 5th 21

Dr. A. K. Rastogi is ready to leave for the 15th Chetna Yatra. The staff of Aavishkar Media Group garlanded him and gave their best wishes for his successful journey. Dr. Rastogi has completed 14 Chetna Yatras in past and each time before leaving he never forgets to seek the good wishes from his near and dear ones.

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Cable Operators of Rani Bagh Wished Dr. Rastogi Safe & Successful 15th Chetna Yatra

Sep. 5th 21

On the occasion of leaving for the 15th Chetna Yatra warm reception was given to Dr. A. K. Rastogi by the Cable Operators of Rani Bagh, Delhi for his successful journey. They praised Dr. Rastogi for his endeavour and said Dr. Rastogi would spread the message of 'Technology Ka Zamana Hai Abki Bar Pani Ko Bachana Hai, Yahi Sandesh Jan-Jan Tak Pahunchana Hai...' and discuss the problems of CATV industry.

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Dr. Rastogi pinning the badge of 14th Chetna Yatra in the pocket of some dignitaries in Nainital

Sep. 5th 21

During the 14th Chetna Yatra when Dr. A. K. Rastogi reached Nainital, he visited a number of dignitaries there. Whenever Dr. Rastogi meets the CATV industry related people he likes to talk to them on the issues CATV industry is confronted these days and about their mood regarding upcoming Lok Sabha polls 2019.

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  • Narendra Singh Tomar

    Union Minister for Rural Development, Panchayati Raj & Mines

    Every year Dr.A.K.Rastogi organizes CHETNA YATRA. Through this he travels across the contry and create awareness among the people. As I feel this programme is very essential for all of us. It is also very essential for implementing the government’s schemes & to construct a New India. I pray to god to make his journey very successful without any obstacles. May god shower all the blessings on Dr. Rastogi. I also extend my heartiest good wishes to Dr. Rastogi.

  • Dr Harsh vardhan

    Union Minister for Science & Technology, Environment, Forest & Climate Change & Earth Sciences

    I would like to give good wishes to all the organizers of CHETNA YATRA. You are going on a ‘Digital India & Clean and Green India’ mission and I do hope that you would be able to make the people aware about this mission and spread this message wherever you visit in India during your journey. Many many good wishes to all the organizers.

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